Meta goes on a PR blitz and updates privacy settings as venues restrict smart glasses
Meta wants to change the public's perception of its smart glasses. picture alliance/dpa/picture alliance via Getty Images Meta's smart glasses have a PR problem. So the company is trying to calm consumer nerves with a new PR campaign and privacy settings. Some event organizers and venues, meanwhile, are restricting Meta's glasses. The small camera installed in Meta's AI smart glasses has become a problem for the company and the public. Photos and videos captured by Meta glasses have proliferated on social media, and not all of them are consensual. Clips of content creators harassing women and recording their reactions covertly have become a trend, raising concerns about privacy. "Are you a secret code?" one male content creator asked a woman in an Instagram video. "Because I'm trying to crack you." Some social media users have dubbed Meta's product "pervert glasses." It's all a bad look for Meta. So the company is making moves to get ahead of the negativity. It has recently publicized new privacy settings for its glasses and has launched a PR blitz to explain them. Meta Chief Technology Officer Andrew Bosworth posted an Instagram video on Friday, for example, in which he explained
Meta wants to change the public's perception of its smart glasses. picture alliance/dpa/picture alliance via Getty Images Meta's smart glasses have a PR problem. So the company is trying to calm consumer nerves with a new PR campaign and privacy settings. Some event organizers and venues, meanwhile, are restricting Meta's glasses. The small camera installed in Meta's AI smart glasses has become a problem for the company and the public. Photos and videos captured by Meta glasses have proliferated on social media, and not all of them are consensual. Clips of content creators harassing women and recording their reactions covertly have become a trend, raising concerns about privacy. "Are you a secret code?" one male content creator asked a woman in an Instagram video. "Because I'm trying to crack you." Some social media users have dubbed Meta's product "pervert glasses." It's all a bad look for Meta. So the company is making moves to get ahead of the negativity. It has recently publicized new privacy settings for its glasses and has launched a PR blitz to explain them. Meta Chief Technology Officer Andrew Bosworth posted an Instagram video on Friday, for example, in which he explained