The Guardian Australia NewsGBfinanceAug 25, 2026, 3:59 AMImpact 54.45

Woolworths’ Ooshies craze causes Coles sales slump with parents shopping at rival supermarket to collect toys

Coles full-year results show that despite gaining market share over past 12 months, sales fell over four weeks of ‘competitor’s collectables campaign’ Follow our Australia news live blog for latest updates Get our breaking news email, free app or daily news podcast Woolworths’ latest Disney “Ooshie” collectibles have not only captivated Australian children, they have led to a short-term slump in competitor Coles’ sales. The latest rubber figurine promotion was scheduled to end on Tuesday, but strong customer interest meant Woolworths prematurely ran out of Ooshies a week ago. Continue reading...